screenshot of jewelry site - shows portfolio with two opal pndants

Skylight Jewelers

Screenshot of Skylight jeweler's home page - Avada theme
skylightjewelers

skylightjewelers.com

Skylight Jewelers had a WordPress site with a customized theme that was no longer being updated by the author. As WordPress was advancing, the quirks were becoming too obvious to site visitors. It is natural then to not want to update software because of fear of breaking more parts of the website – a cycle familiar to most web designers. At the time quite a few security problems were identified and fixed in the newer versions so until our go-live the site was vulnerable to hackers.

At the foundation, the goals of the update were somewhat practical but it was a golden opportunity to have a modern design portfolio. Our selection process brought us to Avada theme because of the many options it provides to beautifully present image portfolios.

Goals of the update

  • To be able to update the site without fear of code failures
  • To fix the gallery slideshows
  • To make the website responsive to different device sizes without having to maintain 2 different sites
  • To make the site load faster

Client: 2016 – 2019
Referred by: happy clients Jacob Mills & Daniel Spirer
Responsive? Yes (Avada Theme)
SSL? Yes

It’s looking and working fantastic!

Edward SpencerOwner Jeweler
Skylight Jewelers
Boston, MA